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- Thank you @ETBrandEquity team and jury for recognizing our efforts and creativity. Our teams have worked relentless… https://t.co/HUCMEEbKTk
- (2/3) @ETBrandEquity Shark Awards recognises excellent work in marketing across industries - based on creativity, t… https://t.co/qa875x3Bb4
- You are now talking to the Agency of the Year! We had a dream run at the @ETBrandEquity Shark Awards and picked 3… https://t.co/pPcZJkktbQ
- 23 years since the entry of 3 major QSR players into India, Yashodhara Lal and @rajkurup talk to @ETBrandEquity ab… https://t.co/0oSIwtK5EB
- Exciting news, @PizzaHutIN moves to Creativeland Asia! Read the full article here. https://t.co/FEgdMnDq02
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Oct 09 2017“…In a world where our attention span is diminishing and every second matters, we have decided to create 10-seconds and 20-second spots…” says Sajan Raj KurupEven in the shortest duration, the message that Havmor Ice Creams are made from real milk has been built in both, subliminally and explicitly. The first in the series is a 10-second spot that very strategically focuses on familiarising people with the brand name. I am pretty sure it will be a clutter-breakerice cream, milk, Havmor, humour, clutter-breakerBest Media Info
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Jun 29 2017“We need to shed the myopia and be more inclusive of the likes of Google to evolve” Sajan Raj Kurup"While we were doing this we also saw the whole conversation about digital unfolding...It’s an ecosystem that you need. There has been a surge of social media shops that have come up, they have cheap retainers and have commoditised digital.it was time for us to re-invent the system and Baaash Digital was created to take on the traditional digital agency mind-set, because now marketers are becoming serious about this medium as it’s no longer ticking it…”Digital, Baaash Digital, Google, Social Media, Ventureland AsiaMarcomm News
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May 03 2017Ventureland Asia, which has a large portion of the present $10 million fund coming out of Kurup's pocketVentureland Asia, which has a large portion of the present $10 million fund coming out of Kurup's pocket, has seen approximately 12 HNIs and domestic angel investors commit to investing in the fund. "The plan is to grow the fund. We have received interest from investors in the United States and are meeting with investors and scouting for players in Japan," said Kurup over the phone.investments, Masala Baby, emerging brands, bridge round fund, marquee fundEconomic Times